
MAKING HISTORY:
THE LARGEST CASSINA SHOWROOM IN THE WORLD—NOW OPEN
“Diva is proud to be a long-standing partner with Cassina. We’re excited to share the new store and use it as a foundation for further growth within the L.A. market.”
—Diva Group cofounder and CEO Philippe Rousselin.
This year, we celebrated the grand opening of our largest location to date: the new Cassina Store in Los Angeles. Situated on North Robertson Boulevard in West Hollywood, the 13,000 square-foot store showcases the brand’s commitment to authenticity, quality, innovation, and production excellence. The new space was curated by celebrated architect and designer Patricia Urquiola, embodying the brand’s design philosophy, ‘The Cassina Perspective’.
This unique vision of the home presents an eclectic collection in which the most innovative products and modern design icons from Vico Magistretti, Gio Ponti, Le Corbusier, Charlotte Perriand, and more combine to create complete, warm and inviting atmospheres. Combining sleek, modern materials with a warm color-palette, the space offers a unique, personalized experience for clients. Not to be overlooked is the Modular Imagination installation by the late Virgil Abloh—a tribute to Cassina’s interdisciplinary vision. The showroom is a must-visit for architectural enthusiasts, interior designers, and lovers of design alike.
Visit our new Cassina Store:
145 North Robertson Blvd
Los Angeles, CA 90048
310.278.3292
















